Why it matters that teens are reading less & focusing more on social media

Most of us spend much more time with digital media than we did a decade ago. But today’s teens have come of age with smartphones in their pockets. Compared to teens a couple of decades ago, the way they interact with traditional media like books and movies is fundamentally different.

My co-authors and I analyzed nationally representative surveys of over one million U. S. teens collected since 1976 and discovered an almost seismic shift in how teens are spending their free time.

Increasingly, books seem to be gathering dust.
It’s all about the screens

By 2016, the average 12th grader said they spent a staggering six hours a day texting, on social media, and online during their free time. And that’s just three activities; if other digital media activities were included, that estimate would surely rise.

Teens didn’t always spend that much time with digital media. Online time has doubled since 2006, and social media use moved from a periodic activity to a daily one. By 2016, nearly nine out of 10 12th-grade girls said they visited social media sites every day.